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Fashion Extras
June 2011


“In an unconventional twist, the designers behind the industry’s newest baby bag label are two fathers, both of whom felt inspired to design a stylish handbag with removable changing facilities. Crafted from Leather, each Sugarjack handbag features the label’s unique, detachable Baby Organiser, comprising a changing mat, a bottle holder and zip pouch. The added finishing touches of a biodegradable, bamboo fibre dust bag and a keepsake box open the product up to the giftware market, targeting the contemporary new parent.”

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